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Putting Yourself in a Win-Win Situation

Effectively Prospect and Qualify

One of the toughest tasks in the sales process is prospecting and qualifying leads.  I found a great article published by Miller Heiman that I think many people, especially those in a sales position, will find tremendously helpful.  This article will get you thinking about prospecting and qualifying your leads in a different way and may help to put you in a win-win situation much more often when starting your sales process.

"Effective selling begins with prospecting and qualifying – the disciplined, systematic approach for knowing where and when to focus one’s selling efforts. Effective prospecting and qualifying is a persistent challenge. In our research, over two-thirds of survey respondents consider acquiring new customers "challenging to critically challenging." This underscores the need for effective prospecting and qualifying."

Take a few minutes to read through this article - I bet you will walk away with some useful information!

-Brianna
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Published Monday, September 17, 2007 1:56 PM by Brianna Tinjum

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About Brianna Tinjum

I am happy to say I love my job! Everyday there is a new challenge and something new to learn, it keeps things interesting. I was very happy when we started Good Training because it gave me an opportunity to help people and share knowledge. Outside of the office I enjoy being active. When weather permits you may catch me riding my bike around the lakes of Minneapolis or hiking in Northern Minnesota. In the winter I get out snowboarding as much as possible and I always try to take a trip to the mountains. I made it out to Bridger Bowl in Bozeman, MT at the end of February 2008 and it was a fantastic time! Year round I participate in dance and yoga classes to mix things up. I love watching movies and you could say I may have seen too many. :) I also have a passion for reading - if I find a good book it can consume all of my free time.