Key issues and attaining sustainability.
Now, more than ever, we are having to give thought about how to keep our companies sustainable.
"Sustainability is about making sure your company maintains its usefulness to customers, and its competitiveness. Therefore, being sustainable means adapting to the market conditions around you and having the internal capabilities to do it quickly."
I read a commentary on MyCustomer.com about the key issues facing businesses in 2009 and the importance of sustainability in any market, but especially today's. Insightful and interesting, I encourage you to give it a read - "From strength to strength: CRM and the sustainable organisation".
-Brianna