March 2010 - Posts

• Market Research - Helpful or Not?

  That depends... Conducting market research can be a valuable tool or a huge let down depending on how it is used. I don't know how many of you use market research but I read an article by Steve McKee with some pointers on conducting meaningful market Read More... Posted Tuesday, March 23, 2010 11:32 AM by Brianna Tinjum | 0 Comments

• Don't Just Manage, Develop.

  Your customer relationships need both. We all know that if we didn't manage all of the interactions we have with our customers - meetings, phone calls, training, email, demonstrations, etc. - we could end up doing a disservice to the most valuable part Read More... Posted Thursday, March 18, 2010 2:44 PM by Brianna Tinjum | 0 Comments

• What Motivates the Top Dogs?

  Hint: it's not a bone. Keeping the top sales people in your organization motivated to continue performing at their best is good for business. So what drives them? Below are a few paragraphs by Jeff Schmitt regarding this topic: "Few of us ever planned Read More... Posted Wednesday, March 17, 2010 2:46 PM by Brianna Tinjum | 0 Comments

• Pricing Plans and Your Customers

  It usually comes down to cost. Trying to convince a potential customer that the cost of a product or service is worth it can be difficult, especially in a strained economy with tighter budgets. Below are a few paragraphs from an article by Rafi Mohammed Read More... Posted Wednesday, March 03, 2010 12:41 PM by Brianna Tinjum | 0 Comments